E82: From insurance panels to $220/session: How recovering from people pleasing led to successfully raising fees in Kirsten’s private therapy practice as an LMFT.

In this episode, we’re speaking with Kirsten Cheong, a licensed Marriage & Family Therapist who helps high achieving women overcome people pleasing. After receiving a sudden financial hit, Kirsten realized she had to get real about the financial aspects of her private practice. In doing so, she discovered the ways her people pleasing tendencies had gotten in the way of her professional success and her ability to truly help her clients.

She decided to make a massive change.

 

Listen to the episode:

In this episode Kirsten will share:

  • How she went from agency work to private practice (with help from a stranger);
  • How she came to realize that insurance panels were NOT the “path of least resistance” she initially thought they would be;
  • What it feels like to take the leap from insurance to private pay when most of her clients are on insurance;
  • How her clinical work has changed as a result of her willingness to do the hard work of owning her financial needs.
  • What it was like to book her first $220 session, after years of negligible insurance reimbursements.

More about Kirsten

Kirsten Cheong is an LMFT in California who specializes in treating anxiety disorders in career women who struggle with people-pleasing and poor boundary-setting. Her own personal history battling anxiety, lacking secure boundaries, and people-pleasing to gain control in relationships helps like-minded women live more congruently to their values and step into their confidence. Kirsten’s practice, Balance and Boundaries Therapy, is 100% online to serve career women all across California. 

Learn more at: https://www.balanceandboundariestherapy.com/

 

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About the podcast

The Money Sessions podcast by Tiffany McLain, LMFT is full of deep, thoughtful, and sometimes raw conversations with real therapists who are in the midst of leaning into raising fees and making bank – all while working with the clients they are passionate about serving.

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