In this episode, Tiffany challenges therapists to confront an uncomfortable truth: undercharging for services doesn’t just impact your own financial wellbeing — it forces your children to subsidize your client’s therapy.
Through real-world examples and calculations, Tiffany demonstrates how the seemingly noble act of keeping fees low can perpetuate generational patterns of financial sacrifice.
Listen to the episode:
In this episode, Tiffany will share:
The Hidden Cost of Undercharging: How the lost income from charging less directly impacts your children’s financial future;
The Martyr Mindset: Breaking down the self-sacrificing mentality that leads therapists to prioritize client affordability over their own family’s financial security;
Reframing Fee Increases: Why raising your rates isn’t about greed, but about creating policies that demonstrate to your children that their financial future matters;
Creating Generational Change: How setting appropriate fees can break the cycle of financial martyrdom and teach your children to value themselves.
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More about Tiffany
Tiffany McLain, LMFT is a clinical fee strategist for therapists in private practice. Her mantra is, “Full fees are the new black.” Via her program, The Lean In. MAKE BANK. Academy, she helps therapists ethically earn 30 to 50% more per month while seeing fewer clients by showing them how to think about and directly address fees in a clinically appropriate manner.
The Lean In. MAKE BANK. Academy is a program that addresses the underlying money mindset stories that keep therapists broke so they can become THAT therapist who charges premium fees, cash pay. With the LIMB 4-step framework to make BANK, regular coaching calls to help you go to the next level, a phenomenal community of funny and intelligent therapists, be ready to get real raw and real rich.
