our
mission
Helping you balance your desire to do good with your desire to make bank
We’re on a mission to revolutionize how social workers and therapists like you think and talk about money so that you can raise your fees confidently, work smarter (not harder), and fundamentally transform your clinical work AND lifestyle.
Hi, we’re Team LIMB. We help you:
Build a thriving practice (and life) by facing your financial fears
Ditch the secrecy, shame, and guilt around addressing fees in the clinical setting. Let us show you how to serve your patients AND have financial security.
What makes us different?
Things we believe in…
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Honest & curious relationship with money
For many of us, our financial fears – the ways we think about money are deeply rooted in intergenerational trauma, our lived experiences, and broken social structures – especially if you’re a woman, POC, or grew up working class.
Our mission is to help you BE that therapist who creates your own financial security, regardless of the circumstances life has thrown your way, by giving you the internal tools to design the practice (and life) you actually want.
Because gaining real financial security takes so much more than just figuring out how to market yourself and your practice. Uncovering your money conflicts and learning how to use money as a therapeutic intervention within the clinical setting will truly set you free – financially and emotionally.
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Facing difficult topics head-on
We like to keep it 100% real – because we know that this “taboo” around money talk has historically kept women and minorities trapped in financial instability.
It’s time that we historically underrepresented folks own our power, become unapologetic breadwinners, and build formidable net worth.
It is an act of rebellion to prioritize your needs. It is an act of courage to step up, step out, and REFUSE to conform to the narrative that your only mission is to serve others.
To, instead, hold up and model the value that your needs are important, independent of your service to others, and that the needs, desires, and passions of women and minorities ARE of value in and of themselves.
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Breaking unconscious patterns
When, at our core, we do not truly believe we have the right to financial security – financial freedom – we unconsciously find ways to “earn” the money we make. Many of us adopt the dysfunctional cycle of professional burnout and overwhelm that we witnessed in our families of origin.
This is where the work begins.
We are fiercely dedicated to identifying the long-standing unconscious patterns that you have internalized. This is not skim-the-surface, “it’s all in your head” work. We believe that you will only experience financial ease when you have support to really examine the ways unconscious dynamics are at play when it comes to your relationship with money.
We help you move from a place of desperation, fear, and envy to thinking like a six-figure private practice owner – so you can operate from a place of freedom, desire, and confidence.
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The support of an empowered community
Even the most successful private practice therapists have mentors, cheerleaders, colleagues, and communities that challenge them to stretch, grow, and become better than they could ever be alone.
While raising your fee can literally happen in a day, developing your new professional identity and sustaining these new fees for good takes time.
This is why we have cultivated an outstanding online community of therapists who have learned to identify the ways you hold yourself back and challenge yourself to PLAY BIGGER, step up your clinical work, show up fully in our professional community, and push you to take up space.
Because we NEED you to take up space, to make the impact that only you can make.
The story behind our name:
Lean In. MAKE BANK.
Navigating the money talks? Yeah, it can feel like a battlefield – especially for women and folks from working-class backgrounds.
Think about it – when was the last time you actually enforced your no-show or late cancellation fees?
And what makes it so hard? The internal voice that whispers, “But it wasn’t their fault their kiddo was sick?” Or the external voices yelling, “Wow. Do you think that’s even ethical?”
Being the helper, putting aside your own emotional needs was necessary at a point in your life. It helped you (and your family) survive.
But now, NOW… it’s getting in the way. It’s keeping you and your clients stuck in unconscious patterns of codependency, unclear boundaries, and martyrdom.
The fact is, it’s uncomfortable to examine how these dynamics are playing out in your clinical work.
It’s hard to look at how your own behaviors are undermining your professional success.
But here’s the thing: Leaning into this unease? That’s your golden ticket.
If you’ve been waiting for a sign, this is it. The system won’t change for you: YOU change for you. So Lean In. It’s time to MAKE BANK.
Founder’s story
Hey! Tiffany McLain, LMFT here.
“I realized we needed space to dig into all the conflicting FEELINGS that come up when therapists talk about money.”
The look on my professor’s face when I stated that my fee was $185… (five bucks more than he was charging after decades in the field.)? Priceless.
“Maybe drop the rate,” he said.
I didn’t. #HowIRoll.
Sure, I didn’t expect instant cash the moment I started my private practice. But I did expect to set myself up for financial security – especially after spending the first half of my life being of service to those around me without any significant financial compensation.
This whole just-getting-by, Trader Joe’s two-buck chuck situation? Nah, not my style. Not anymore. And I’m guessing you’re getting tired of it, as well.
But society? It’s got us thinking that, as therapists and social workers, being broke is a badge of honor.
Want to charge more confidently? Overwhelmed by the emotions it triggers? Need a clear roadmap?
Welcome to the room where we talk openly about ALL of it. And take decisive action.
Let’s rewrite the narrative together.
FEATURED BY
My evolution as a therapist, mentor, and money mindset advocate
Chapter 1
My father was a street-smart kid from the projects, and my mother grew up as an Adventist "farm girl." With a generational legacy of poverty, violence, and societal racism on one side of the equation and rigid, fundamentalist Christian conservatism on the other, “Blessed are the meek,” I had tremendous insecurity and fear around the idea of “making bank”.
Chapter 2
Leaning into my belief that real change - for me, for my clients - means leaning into the terrifying actions, I set my fee at $180 per session - in spite of the shade from the wider therapist community.
Chapter 3
Confronted my own financial fears and internalized biases daily, from struggling to raise my fees because “Black folks couldn’t afford to see me ” if I charged more 🙄… to feeling resentment when I saw people golfing and living it up as I felt guilty about simply taking a walk in the middle of the day when I “should have been working.”
Chapter 4
Just over two years later, I raised my fee to $280. And guess what - I still booked clients who were eager, willing, and ready to pay me $280. And not only that, I did so while continuing to serve the people who really needed my help.
Chapter 5
Despite all the negative messages out there that said "High Fees = Selling Out," I found that I was able to… Make a bigger impact in the lives of those I love to serve: I worked on a legal team that overturned the death penalty for 2 men and averted the death penalty for 3 more. Increase my clinical skills by investing heavily in my professional development - all while working fewer hours.
Chapter 6
For years, I consumed content without actionable results, held back by a scarcity mindset and trust issues. Enter Ramit Sethi, whose genuine approach and emphasis on systematic growth compelled me to invest in his high-ticket course “I Will Teach You To Be Rich.” This decision transformed my business perspective, teaching me the value of trusting proven systems and leading with an open mind.
Chapter 7
Fast forward to the present, I’ve continued to put my money where my mouth is: We've served over 700 students in the Lean In. MAKE BANK. Academy and tens of thousands more therapists via our newsletter and free programming. I’ve continued to work on myself, paying my psychoanalyst full fees of $325/session two times/week. We’ve also created a joyful, creative, and financially secure workplace for my team.
Meet the LIMB team
1. Our money mindset mentors
Our team of Lean In. MAKE BANK. Money Mindset Mentors are intelligent, funny, compassionate, and direct. They are all LIMB grads who R.O.C.K.E.D the program by leaning in, WAY IN, and using the material to help them overcome their limiting beliefs and take action.
They have been trained to ask you the right questions so you can dig deep, show up, and move beyond the stories that keep you broke. It is the job of your Mentor to challenge you to play bigger. Your job is to stay open and non-defensive and to take action with the insights they help you achieve.
“Fairy Godmother”
(AKA: Community Manager)
Jorshua Stewart (she/her)
With a passion for fostering connections and encouraging growth, Jorshua owns and executes all responsibilities related to community engagement – seamlessly navigating the realms of student success. As a compassionate people person by nature, Jorshua brings a warmth and understanding to every interaction, creating a supportive and inclusive community and environment.
With a keen eye for recognizing the unique strengths and talents of individuals,
Jorshua believes in the power of community to uplift and empower its members.
Fun Fact: Jorshua is currently learning German!
Money Mentor
Dr. Tavari Brown, PhD, LPC, MPH (she/her)
In 2021, Dr. Tavari Brown (she/her) was a powerhouse therapist with a thriving private practice, earning $10,000–$12,000 per month while juggling a grueling 40-hour work week and a caseload of over 36 clients. Her clients were thriving, but her personal life? Let’s just say the leftovers weren’t even reheatable.
One day, while sipping a very cold cup of coffee, Dr. Tavari had an epiphany: Why was she breaking herself into 36 pieces every week when she could achieve the same $10,000–$12,000 per month working smarter, more efficiently and with a higher quality output? With that realization, she released her “hourly worker” mentality, halved her client load, and doubled down on her worth. Turns out, she didn’t need to be booked and busy to be successful—just brilliant and balanced.
Now, Dr. Brown is on a mission to help other therapists stop living on the fumes of their own greatness. She’s proof that you don’t have to hustle yourself into the ground to thrive. Instead, you can work smarter, honor your value, and maybe even drink your coffee while it’s still hot.
Monica Helvie, LMFT (she/her)
In January 2021, Monica realized she had recreated a community mental health culture in her own solo private practice. Throughout 2020 she strived to be accessible to everyone that came to her asking for support, but it had resulted in burnout and growing resentment for her clients receiving low cost services that she had agreed to let the pay her! She knew things had to change and she needed to raise her fees to create more space and balance…but how? She felt guilty and like she was exploiting people by raising her fees on the heels of the first year of the pandemic. After listening to Money Sessions one time to help her answer the question “How do you raise fees with existing clients,” Monica decided to join LIMB during a launch week.
Through LIMB, and with the support of the community, she not only reached her goals of earning 6 figures while not working more than 20 hours a week, but also learned how to lean into uncomfortable conversations with herself and her clients and exposed former blind spots that were impacting her business, her work as a clinician, and how she shows up in all relationships. Now, she’s ready to help you do the same!
Money Mentor
Financial Expert
Meg K. Wheeler (she/her)
Each month, we’ll host an Ask-A-CPA group call where you can get all your financial technical questions answered. F*CKING AMAZING. Meg K. Wheeler is a CPA, Financial Educator, and the Founder of The Equitable Money Project, offering financial education and done-for-you tax, bookkeeping and CFO services for primarily marginalized business owners.
2. Our behind-the-scenes rockstars
Kerystyn Williams (she/her)
Kerystyn is the operational strategist behind the scenes at LIMB, helping turn big vision into streamlined systems, clear execution, and sustainable growth. As Director of Operations, she focuses on strengthening the structures that support both the team and student experience.
With nearly a decade of experience supporting six- and seven-figure brands, Kerystyn loves helping visionary leaders create more spaciousness in both business and life. Around here you’ll usually find her refining workflows, tracking patterns, solving operational puzzles, and helping the LIMB machine run more smoothly behind the scenes.
Fun fact: Kerystyn makes soap from scratch and has enough books in her house to qualify as a small library.
Operations Director
Administrative Assistant
Andrea Isaza (she/her)
If you’ve ever wondered who keeps the day-to-day operations of LIMB running, look no further! Andrea keeps our to-do lists in check to ensure that you can keep your focus on the big stuff – raising your fees, addressing your money mindset, and all the other hard and wonderful things you’ll encounter on your LIMB journey. As a multi-passionate person with experience in audiovisual communications, human resources, and dubbing, Andrea firmly believes that wealth comes when we do what gives us peace and motivates us. From this perspective, with love, she is here to serve you!
Join the Lean In. MAKE BANK Academy